Uh, oh! Here Google Goes Again

Uh, oh! Here Google Goes Again

Search Engine Optimization, Search Engines, Visitor Engagement
It's been a while since the last major algorithm change in Google Search, so now the time is upon us. This time around there will be a new ranking factor - Page Experience. If there was ever a question in anyone's mind about the importance of UI / UX (user interface / user experience), this should settle it once and for all. User experience is all about how your website and its visitors interact. UX/UI has been a growing segment of the website/app industry, and now Google is confirming its importance to the world. Coincidentally, Stewart SEO has been focusing on what we call Visitor Engagement Optimization (VEO) for years. Check our past blog articles to see it. Our emphasis on visitor engagement is based on great page experience. So…
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Visitor Engagement Optimization

Visitor Engagement Optimization

Visitor Engagement
The SEO Explosion (and Inevitable Implosion) As Google continues to take a greater share of local searches for products and services, the market for search engine optimization (SEO) services increases along with it. Unfortunately, that growth comes with a seeming endless flow of SPAM email and bogus use of customer lead forms on business' websites. How many of you with a 'Contact Me' form on your website haven't received requests from 'SEO experts', quite often in India, offering their services? The irony is that you added a contact form to bring you more leads, but they're using the form to generate their own leads. This huge market for SEO services is driven by the click distribution of Google search results. As much as Google would like a more even distribution…
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